What is Organic SEO?
In today's web, it can be challenging to gain desirable ranking in top search engines, such as Yahoo! and Google, without paying a small fortune. Fortunately, there are many "organic", or non-paid ways to optimize and market your website to take full advantage of the search engines' ranking methods. Organic SEO and SEM includes everything from proper meta tag use and image descriptions, to building inlinks and creating interactive content, and utilizing web 2.0 social networking tools.

What our Organic SEO/SEM Service includes
There are many methods to achieve great Organic SEO, and we believe we've devised a formula, based on a few key principles, that will help boost any non-sponsored website in search engine rankings. Our formula is based on the following key elements:

• In order to be effective, Meta Tags must be used correctly, correlating well to the subject matter of the page

• The Quality of inlinks (links to your website) is more important than the quantity in the eyes of search engines

• Website Content must be kept fresh, unique, and updated frequently; Stale websites will drop in ranking

• Utilizing today's Web 2.0 Market is key to creating buzz about you and your website

There are many ways to achieve each of these key elements, and we utilize every one of them to bring you more traffic. We know how to create fully optimized pages, using proper meta tag creation, accurate image descriptions, active content, and more. We analyze your competitions inlinks and meta tag relevancy, and design your pages to compete. We go a step further and provide interactive methods that will boost your sites ranking and popularity, such as blogs, guestbooks, javascripts, and more. Below is a summary of how we organically optimize and market your website:

	We Optimize Your Web Page Content Your web pages are "crawled" by search engine robots using complex algorithms to calculate the relevancy of your website. Search engines look for specific elements within each page, such as page title to page content correlations, keywords, descriptions, certain HTML tags and more. Part of Organic SEO is creating content that correlates well to your meta tags. This includes verbiage, outbound links, image descriptions, use of certain HTML tags that have precedence over others, proper embedding of flash elements, files names, and more.
	We Create Effective Meta Tags Meta Tags are sometimes regarded as less important in gaining ranking; however, nothing could be farther from the truth. The fact is that Meta Tags are often used improperly, resulting in penalties from the search engines. Often, meta tags are overloaded with irrelevant content, which works against the page in terms of ranking. We use proper design methods, and analysis tools to create relevant tags that work for your site so your pages.
	Search Engine Submission We submit your website to approximately 200 search engines, from those commonly used to those with smaller followings. This ensures your site is indexed in every search engine and directory in the US.
	InLinks & Your Competition Inlinks are links from other websites to your website. Inlinks are one of the key methods for gaining ranking on Google. It is important to have quality inlinks so as to appear as an authority of your particular topic in the eyes of the search engines. A long-standing website, with a lot of traffic will inevitably have a large quantity of inlinks, and this is what Google and other search engines look for. They want to rank the most qualified sites first. We analyze your competitions's inlinks and try to get you similar inlinks.
	Keeping Your Content Fresh with RSS Feeds* Search engines favor sites with content that is updated frequently. We can setup your pages to read in RSS feeds (Really Simple Syndication) to add a little freshness to your site. RSS feeds are XML or textual feeds produced by others (Yahoo!, MSN, blogs, and countless others), covering infinite topics. The most commonly used RSS feeds are news headlines. For example, as a subscriber to a particular news feed, you can read in the latest headlines with an RSS reader, and have them appear on your website. As the headlines change, so does that content on your site, thus adding a little fresh content. * RSS feeds are not appropriate for all sites, and may not be as effective on sites that are already updated frequently by other means. RSS feeds may be omitted from certain websites, decided on a case to case basis.
	Driving Traffic with Interactivity By providing an interactive area on your site, you are giving your viewers a method to promote your website for you. Applications such as blogs, forums, and guestbooks allow your viewers to talk about your site and/or subject matter, create links to and from your site, add to your content, keep your site fresh, and so much more. Such applications aid immensely in search engine rankings because they create "buzz". Granted, apps like blogs and forums require moderation and activity from you, but the benefits are immeasurable.
	Using Video Communities as Advertising Platforms YouTube is a powerful, and free way to advertise your website. We create motion graphics that work as graphical commercials to promote your business and website. Not only can your business and website potentially be viewed by millions, it creates more inlinks and more buzz about you subject matter.
	Using Social Networking Communities to Promote Your Business & Website Social community websites, such as MySpace and FaceBook, provide a free advertising platform for your business. Even if you are not the type to remain active on such websites, just having a profile and page helps promote your business and website by creating more inlinks, and reaching more viewers.

Organic SEO Pricing
Organic SEO/SEM service is an add-on service to our Web Design Service. Organic SEO/SEM service is available with our Standard Websites (XHTML/CSS) and E-Commerce websites. A scaled down version is also available for Flash websites at a reduced prices. The following is our base cost for SEO/SEM service.

SEO & SEM Add-on: Starting at $2,000 for up to 10 page website
SEO & SEM for existing website**: Starting at $3,000 for up to 10 page website

** Existing website refers to a site that was not designed by Corvus Design Studio.

You can also find our work at:

Copyright Corvus Design Studio. All rights reserved.
No unauthorized duplication of imagery, please.
Happily providing valid CSS & XHTML